about

Hi there! I'm a writer and editor currently based in Los Angeles. I've sat on and led digital marketing, editorial, communications, and content teams, as well as UX and content strategy departments. I've also produced photo shoots and videos.

My writing occupies both commercial and fine art spheres. Examples of commercial outputs include:

  • Blog posts
  • Career guides
  • Case studies
  • Digital ads (Facebook, LinkedIn, Google Adwords, Twitter)
  • Email campaigns / email marketing
  • Newsletters
  • Press releases
  • Research reports
  • Social media posts
  • Web copy
  • White papers
  • Wikipedia pages

    I've done this work for small / startup, midsize, and enterprise B2C and B2B companies in different verticals — architecture, education, film, history, nonprofit, retail, tech — and I can write in a range of styles and voices to fit project or brand needs.

    My editing chops are similarly flexible, with services including copy editing, developmental editing, and proofreading for academic, book, magazine, and digital publishers. I'm proficient in AP Style, Chicago Manual of Style, and the MLA Handbook and can likely handle whatever in-house style guide you throw my way. (I've even produced a few.)

    Want to chat about how I can help? Don't hesitate to reach out: cielo.lutino@gmail.com.